Why we are launching in Shropshire before expanding across the UK.
County Trade Awards is built to run in every county in the UK. It is deliberately launching in one.
Shropshire is first because credibility is local. An awards programme only means something when the judging, the entrants and the recognition are genuinely rooted in the place they represent.
Cheshire, Staffordshire and Worcestershire follow, each with their own Area Awards Director, local judging panel and local sponsors, all under the County Trade Awards standard.